For independent hotels across the United States
Direct booking, in-room ordering and guest CRM — one platform built for independent American hotels competing against OTA commissions.
Scroll to see Asky across hospitality
If any of these sound familiar, you're our customer.
Tap the ones you recognise — we'll highlight the right tools below.
OTA Commissions Hit Independents Harder
Booking.com and Expedia charge 15-30%+ per booking, and without chain-scale volume, independent hotels can't negotiate the lower rates the big brands get. A direct booking page keeps that margin in-house.
Rate Parity Clauses Keep You From Ever Beating the OTA Price
Unlike Europe, where regulators forced rate-parity clauses out, American independents remain contractually barred from ever pricing lower on their own site than on Booking.com. A direct channel with its own incentives — perks, not price cuts — gets around the clause instead of fighting it.
Housekeeping Shortage Has No Easy Fix
Roughly two-thirds of hotels report being short-staffed, and the capped H-2B visa program can't scale the way other tourism economies do. Simple scheduling and a system anyone can learn fast helps you run lean without falling behind on turnovers.
Room Service Isn't Being Fixed, It's Disappearing
Under staffing pressure, most hotels have cut or eliminated room service and just point guests to delivery apps instead. QR ordering brings a real in-house option back without needing the old staffing model.
Google Now Matters More Than TripAdvisor
Google generates roughly 3x the review volume TripAdvisor does for American hotel shoppers. Prompting for Google reviews at the right moment matters more than it used to.
OTA Dependence Keeps Climbing
OTA share of North American bookings keeps rising year over year, and those bookings cancel at roughly twice the rate direct bookings do. A CRM that wins guests back directly reduces how much of your calendar an OTA controls.
The Root Problem
Every customer who orders through a third-party app is a customer you don't own.
No name. No email. No way to bring them back. Asky changes that.
Every tool your venue needs — all in one platform, working as one.
Operate
Simplified operations.
One menu powering table, takeaway and delivery orders. Time-based, with photos, modifiers and dietary tags.
Customers tap, order and pay on their own — at the table, the counter or a kiosk.
Customers scan, order and pay on their phone — at the table, in the queue, or in the room.
Fast, casual-friendly POS that handles the floor. Modifiers, splits, transfers.
Owner, manager, cashier, kitchen — each role gets its own view, permissions and reports.
Bookings and floor plans. No-show tracking, deposits and reminders built in.
Take bookings for tables, events and experiences — with deposits, reminders and capacity limits.
See every table in real time — open, seated, ordering or ready to pay — straight from the floor plan.
Card, contactless, mobile wallet — all settled in one dashboard.
Kitchen display synced with the floor. Orders sequenced, delays surfaced, comms reduced.
Drivers see their queue, route, customer notes and proof of delivery from one app.
A single view of every active delivery, driver and ETA — for ops control in real time.
Live map of pending orders. Smart batching cuts delivery time and fuel cost.
Split by item, by guest or evenly. Closes the table fast at peak.
Returning customers tap once to reorder their favourites. Drives loyalty without effort.
End-of-day, sales by item, COGS, staff hours, variance — finalised the moment you close. No spreadsheets.
Staff start, pause and close their own shifts. See sales, cash in drawer and hours per team member — in real time.
Track ingredients, COGS and variance per menu item. Auto re-order alerts.
Schedule shifts, track hours, manage swaps and approvals — alongside the POS your team already uses.
Automate
Service on autopilot.
One AI brain across WhatsApp, Instagram and Messenger — automated replies, same memory, same tone on every channel.
AI replies to every Instagram comment instantly — keeps engagement high and frees your team from the feed.
New followers get an automatic DM the moment they follow — introduce your brand, share your menu or drop an offer.
Remembers each guest across conversations. No "what's your name?" twice.
Suggested responses for staff to send in one tap. Keeps the human voice; saves the time.
The 12 most-asked questions answered instantly, in the customer's language. 24/7.
AI books, confirms, modifies and cancels reservations across channels. Floor plan respected.
AI takes orders from chat with menu modifiers, allergens and upsells handled correctly.
Grow
Drive revenue.
Every order builds a guest profile. Frequency, ticket size, dietary notes — yours, not a marketplace's.
Digital stamp cards, tiered rewards, birthday treats — usage rates 4× higher than paper.
Single-use, multi-use, time-bound. Redeemable at the till and on QR ordering.
Customers refer friends, both get rewarded. Tracked end-to-end in the CRM.
Sell digital and physical gift cards. Recipients spend at your venue — you keep the cash float and pick up a new customer.
Set once, run forever. Birthday treats and lapsed-customer offers fire automatically.
Reach customers where they are. Same campaign, four channels, one dashboard.
A branded site with QR ordering, gift cards and bookings out of the box. Drag-and-drop, no code.
Link every order back to the ad that brought the customer in. ROAS at the venue level.
Send your CRM segments to Meta Ads. Retargeting, lookalikes, win-back audiences — automated.
Conversations that turn into customers — name, email, phone captured naturally in chat.
AI groups your audience by behaviour: VIPs, lapsed, first-timers, big spenders.
We couldn't run the numbers right now — please try again in a moment.
Search for your venue and we'll show you how much you could save and increase your revenue.
Based on this venue's public order signals, here is a credible starting point for what direct ordering could put back in your pocket every year.
Estimated monthly orders
Avg. order value used
Make it exact — your real numbers
Adjust the sliders and the estimate updates instantly.
Potential annual savings
Estimated from public order volume signals. We model your real channel mix, AOV and commissions on the call.
+37%
Increase in F&B revenue with QR room service
<1hr
For new staff to learn the system
−24%
OTA booking cancellations with direct CRM win-back
Indicative numbers from current Asky operators in this category. Your results will differ — enquire and we'll model it for your venue.
Trusted by independent hotels across the United States.
Yes — integrations with major property management systems. Talk to the team to confirm compatibility with yours.
It replaces the phone-and-paper process, not the kitchen — guests order by QR, the order goes straight to whoever's covering F&B, with far less staff time needed to take and relay it.
Yes — from small independents to larger properties. The system scales with the size of your operation.
Pricing
No contract
Cancel anytime. No lock-in.
Free setup
Usually $299. Free until .
Pricing, setup and next steps — we'll come back within one business day.
